G-Anime is a festival celebrating Japanese pop-culture that runs in Gatineau, QC, Canada. It’s French/English bilingual as an event and that meant taking time to revise all materials so they read for both audiences. I’ve been a speaker and a performer at this convention since it began, and now I’m helping them build their brand. From a major logo revision to marketing materials and t-shirts, I’ve been helping them focus on strong visuals and an accessible festival image.
Please note that the illustrations are by the talented Alix Mia Lagassé Gallant.